World of Warcraft Game

World of Warcraft the game has become such an enormously popular game that has gone beyond what anyone might have expected. WoW has become a mainstream triumph that has widened the audience for its genre and for gaming in general. It has profoundly made its mark in the gaming industry due to its loyal followers who play by the millions every single day.

World of Warcraft has infact made the multi-player games more popular. Before WoW, the majority of people playing multi-player games online were probably teenage and twenty something males. Now though World of Warcraft has broadened the gaming audience quite considerably. The age groups and individuals who are now playing it vary throught all age groups. In particular, it has brought much younger gamers towards the game.

World of Warcraft has also appealed to many people who weren't really normally into the gaming online scene. It's not unlikely that for someone to try it because they have a friend or roomate that is already playing and loving it, for they themselves become hooked on the game also. An academic study, called The Daedalus Project by Nick Yee, examined all sorts of people who play the multi-player games genre. Out of that study almost 20% of the people now playing these games have had little or no prior experience in video gaming at all. World of Warcraft’s role in multi-player gaming is attracting such people that it can not be underestimated.

Even women are attracted to World of Warcraft, which are not your typical audience for multi-player games. Today women are actively seeking the game out, or trying it because of their boyfriend or husband is playing the game. Half of the women playing games like World of Warcraft are playing it with their partner. Today in general, women are now makeing up around a third of all the overall number of people playing online multi-player games. World of Warcraft is quite often the key in introducing them to the multi-player genre game.

World of Warcraft has also made online gaming a social experience. People love to play the game together in groups. Couples are now playing it together, and around 25% of people who play games like World of Warcraft are playing it with their romantic partner. Families play together also, and it is not uncommon for people to experience it with a family member for their first time. Parents play World of Warcraft with their children, brothers play alongside each other in the game.

One major factor that has may have assisted to the popularity of World of Warcraft is the availability of free trials to play the game. While it was in development there were beta tests that introduced the game to various players. Most significantly, though, the game’s developer Blizzard has held free trials for the game since its release. Most people that sample the game really want to continue with it, and are likely then to buy the game and sign up for the monthly subscription it requires to play.

The vast audience for World of Warcraft has also been of interest to the gameing industry. Before World of Warcraft came along, the game companies felt that the multi-player genre was full and that there was really no more room for a new game to be played. The game though has really proven otherwise and has shown companies that the market can actually expand and grow. Game companies have been very impressed by its success, and are very interested in why it has taken off to the extent that it has.

Gameing companies are now looking to make multi-player games that are more accessible and easier for people to play. They want to appeal to the more casual players who may not have the time or inclination to spend all their time playing on a game.

World of Warcraft is a title that has virtually broken new ground and increased the market for multi-player games. It is popular with different types of people and has made the game industry rethink their whole approach to games.

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